I help enterprise teams turn complex procedures and products into interactive systems people actually use: VR training that improves readiness, and configurators that support real sales conversations.
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a sticky note. Your call 👋
10+
Years in Unity & XR
200+
Projects shipped
20+
Enterprise brands served
Trusted by teams at
VR training, 3D configurators, and cross-platform Unity/XR systems - built for factories, cleanrooms, showrooms and aircraft cabins.
Featured outcome
A multi-platform Floor planner and 3D Shelf Configurator deployed across 500+ Godrej Interio stores, helping sales teams move from paper catalogues to interactive customer decisions.
Read the case study →500+
stores deployed
16,000+
BOQs compiled
₹26Cr+
sales generated
22,400+
active users
Medical Devices / French Ministry programme
Medical device VR training covering glucometer operation, device handling, test procedure, and error-state diagnosis.
Read the case studyCoca-Cola
A Unity 6 cross-platform training framework for VR, desktop, WebGL, and mobile safety training from one codebase.
Read the case studyQatar Airways
A Unity HMI proof of concept for seat-back cloud gaming with Xbox controllers and Starlink-style connectivity.
Read the case studyGodrej Interio
A retail AR room planner and B2B 3D shelf configurator deployed across 500+ Godrej Interio stores.
Read the case studyHella / Hyundai inspection
Automotive VR training with interactive inspection checkpoints, guided maintenance steps, diagnostic tools, and scoring.
Read the case studyFrench Ministry of Education
A reusable VR training framework scaled across healthcare, childcare, energy safety, mobility, and maintenance modules.
Read the case studyMost XR projects fail before development starts: the wrong use case, too much scope, rollout forgotten, or a team blocked too late. These offers focus the work on the three situations where I can create the most value quickly and honestly.
Find out which parts of your SOP are worth simulating before you spend on a full VR build.
For
Safety, manufacturing, pharma, healthcare, automotive, vocational training, and any team deciding whether an SOP belongs in VR.
Includes
Proof: Coca-Cola safety framework, 75+ French Ministry modules, Hella vehicle inspection, Sun Pharma filling line.
Turn static catalogues, product variants, and quote sketches into a guided 3D sales tool.
For
Furniture, modular products, industrial equipment, showrooms, dealers, and sales teams that repeat the same product explanation every week.
Includes
Proof: Godrej Interio Room Planner and Shelf Configurator deployed across 500+ stores with CMS catalogue and sales workflows.
Senior Unity help when the XR project has to ship, not stay stuck in debug.
For
Agencies, startups, and enterprise teams with a stalled Unity, WebXR, Quest, WebGL, or multi-platform XR build.
Includes
Proof: public Unity/C# repos for DevOps, shaders, Photon multiplayer, runtime downloads, and open-source bug work.
If a video, web checklist, or smaller demo solves the problem, I will say so. If XR is useful, we will know why, for whom, how to measure it, and how it gets deployed.
Start low-risk
Bring an SOP, product catalogue, or blocked build. We turn the call into a decision-ready next step.
You're hiring an owner, not a pair of hands. The process is built around de-risking your decision early.
A 30-minute call. We pin down which procedures or products genuinely need 3D/XR - and which don't. You leave with an honest feasibility read.
A focused playable slice in days, not months. You put a headset on (or open a link) before committing to the full build.
Production development with weekly demo builds you can actually run. SOLID architecture, data-driven content, no black boxes.
Device fleets, app stores, kiosks, WebGL hosting, MDM - I own the rollout, with CI/CD so every release is automatic and repeatable.
Content updates, new modules, new platforms. Everything is built so additions are content work, not re-engineering.
I'm Sameer Murtaza, a senior Unity & XR developer based in New Delhi, working with teams worldwide. For 10+ years I've specialised in the unglamorous, high-stakes side of 3D: training simulations that certify real workforces and configurators that close real sales.
That work has shipped for Coca-Cola, Qatar Airways, the French Ministry of Education, Godrej, Mahindra, Honeywell, Sun Pharma and more - across VR headsets, AR wearables, web browsers, showroom kiosks and seatback screens.
What clients tend to value most isn't a framework or an engine version - it's that I take end-to-end ownership: scoping, architecture, content pipelines, optimisation, deployment and the long tail of updates after launch.
Notes from 200+ projects - written for the people who have to budget, justify and roll these things out.